The Shame of the Search Engine Optimization Process
In order to increase their page ranking, a lot of SEO companies in India resort to Black hat techniques which are the shame of the SEO industry. Resorting to these techniques will result in websites getting rejected by the search engines.
Hidden Content
This unethical approach is used by 9% of the SEO companies to increase the traffic to their websites. This technique is the misuse of comment tags by SEO experts India. They stuff the comment tags with irrelevant keywords to direct visitors to their page; which means if a user types “knitting” as the search team, he/she may be directed to a page that talks about fund raising!! The “noscript” tag is another tag that is misused to hide content.
Meta Keyword Stuffing
The meta tags of the page are stuffed with all possible words present in the document irrespective of their relevance. Keywords have to be carefully chosen in order to direct the right type of audience to the website. Stuffing the Meta tags with keywords can only result in your website getting rejected by the search engines.
Gateway pages
Gateway pages are fake pages that have content for the search engine spiders to direct them to your website. These pages that are not visible to the user are abused by being stuffed with keywords. With the search engines spiders being continually enhanced to recognize this malpractice, there are 50% chances of your website being rejected by the search engines as spam. In fact, 6% of websites are rejected annually by the search engine due to this black hat technique.
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Hmm. Is it true?
Ya You are right. Now a days mostly companies are using Black hat seo method. By Black hat seo they can good ranking with them keywords thats why they are using black hat seo.